Howard Gossage Quotes

A collection of quotes by Howard Gossage.

Howard Gossage was an influential advertising pioneer in the mid-20th century. Born in 1917, Gossage is best known for his unconventional and creative approaches to advertising, challenging traditional methods. He believed in the power of storytelling, often creating unique and memorable campaigns for his clients. Gossage centered his work on consumer engagement and using advertising to inform and provoke thoughts rather than simply selling products. His innovative ideas and philosophies left a lasting impact on the advertising industry, transforming it into a more thoughtful and consumer-oriented discipline.