Anger is a good motivator.
I'm not into politics but I am committed to a cause: ensuring design technology and engineering stays on the U.K. curriculum, alongside science and maths - grounding abstract theory, merging the practical with the academic.
I don't design down to a price.
In order to fix it, you need a passionate anger about something that doesn't work well.
My interest in film is sort of catholic - apart from science fiction and horror movies, I'll watch almost everything.
I hate science fiction.
China has all the advantages in the world. But it doesn't have a history of free thinking, risk-taking pioneers - the kind of people the U.S. is built upon.
Engineering undergraduates should not be charged fees. They should receive grants, not student loans, and the government will get the money back long-term from increased exports.
The way the world is going, it's technology driven. And it isn't just driven by the old super powers, it's driven by the far east and new emerging economies.
The media thinks that you have to make science sexy and concentrate on themes such as rivalry and the human issues.
When you say 'design,' everybody thinks of magazine pages. So it's an emotive word. Everybody thinks it's how something looks, whereas for me, design is pretty much everything.
Business is constantly changing, constantly evolving.
The wonderful thing about Apple technology is just how intuitive it is.
Enjoy failure and learn from it. You can never learn from success.
I don't do something necessarily to make a big profit or because it's a logical business decision.
I think people are realizing that engineering and science are extremely good degrees to get and you'll be very highly paid once you've got them.
Beauty can come in strange forms.
People will make leaps of faith and get excited by your product if you just get it in front of them.
I think if you have to pay for your education, you worry very seriously about you're going to do when you've got your degree.
Fear is always a good motivator.
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