The biggest challenge is how to affect public attitudes and make people care.
Whether a woman's running for office or she's supporting her husband who's running for office and she gets criticised for wearing open-toed shoes or for the colour of her coat, there's just a lot of history that you bear if you are a woman who puts herself out in the political arena.
In the aftermath of the recent wave action in the Indian Ocean, even the archbishop of Canterbury, Dr. Rowan Williamson , proved himself a latter-day Voltairean by whimpering that he could see how this might shake belief in a friendly creator. Williamson is of course a notorious fool, who does an almost perfect imitation of a bleating and frightened sheep, but even so, one is forced to rub one's eyes in astonishment. Is it possible that a grown man could live so long and still have his personal composure, not to mention his lifetime job description, upset by a large ripple of seawater?
Some argue that now isn't the time to push the green agenda - that all efforts should be on preventing a serious recession. That is a false choice. It fails to recognise that climate change and our carbon reliance is part of problem - high fuel prices and food shortages due to poor crop yields compound today's financial difficulties.
I mean, why am I considered an 'it girl?' Because I'm in a lot of movies right now or am on the covers of magazines? I just hope there is something solid behind that. Because here's the thing with 'it girl' status. It's great and amazing that anybody is saying that at all. But how long does that last?