Quote by Peter Drucker

Business has only two functions â€“ marketing and innovation.

Business has only two functions â€“ marketing and innovation

Summary

This quote emphasizes the two essential aspects of a successful business: marketing and innovation. Marketing is crucial for promoting and selling products or services, as well as building brand awareness and establishing a loyal customer base. On the other hand, innovation refers to the development and implementation of new ideas, products, or processes, allowing businesses to stay competitive and meet evolving customer demands. In combination, effective marketing and constant innovation create opportunities for growth, profitability, and success in the business world.

By Peter Drucker

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