Quote by Katie Couric

But of course when people watch morning television, Terry, it's a very different animal. You know, they're running around, they're getting their kids ready for school, they're probably doing eight million things, they're brushing their teeth.


But of course when people watch morning television, Terry, i

Summary

This quote highlights the busy and chaotic nature of morning television viewers. The speaker suggests that people watching morning TV are often multitasking, tending to various responsibilities like getting their children ready for school or attending to personal hygiene. This description emphasizes the fast-paced and fragmented attention of the audience, implying that morning television programs need to cater to their audience's hectic lifestyle and provide content that will hold their fleeting attention.

Topics

Morning
By Katie Couric
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