If you only design menus that are essentially junk or fast food, the whole infrastructure supports junk.
Well, it's a little harder in New York. It's not as forgiving to a film crew. You hold up a bunch of New Yorkers who can't cross the street, they're not going to take it well. Southern California? They'll wait. It's cool man. In New York, they're like, 'Are you kidding me? I gotta get to work.'