The greatest way for people to experience a comedy is to go in not knowing anything about it. But because of marketing, it's impossible. Marketing meaning that in order to get people to come you can't just go, 'Hey, there's a great movie - we're not going to show you anything from it but trust us!'

Summary

This quote highlights the idea that the best way to enjoy a comedy is to watch it without any prior knowledge or expectations. However, marketing often spoils this experience by revealing too much about the movie in order to attract audiences. The quote suggests that marketing strategies focus on showcasing snippets or highlights from the movie instead of allowing the audience to form their own genuine opinions. It argues that a genuine and surprising comedic experience can only be achieved when the audience goes in unaware of what to expect.

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