Only the mob and the elite can be attracted by the momentum of totalitarianism itself. The masses have to be won by propaganda.

Summary

This quote emphasizes that the masses, or ordinary people, cannot be naturally drawn towards totalitarianism. It suggests that only the mob, who may have a tendency towards violence and mass hysteria, and the elite, who have vested interests in maintaining control, are inherently attracted to the ideology of authoritarian rule. To gain the support of the majority, propaganda becomes essential. It implies that the manipulation of information and the use of persuasive techniques are crucial in winning over the masses to support or accept the policies and ideologies of a totalitarian regime.

Topics