Quote by Reed Hastings

If the Starbucks secret is a smile when you get your latte... ours is that the Web site adapts to the individual's taste.

If the Starbucks secret is a smile when you get your latte..

Summary

This quote implies that while Starbucks aims to provide a pleasant experience through customer service, their unique aspect is the personalization of their website based on individual preferences. It suggests that the company focuses on catering to the specific tastes and preferences of each user to enhance their online experience. This personalized approach sets them apart and makes their website more adaptable and user-friendly.

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By Reed Hastings

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