Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.

Summary

This quote emphasizes the importance of customer complaints for business owners and managers. Rather than being discouraged by complaints, they should view them as a valuable chance to improve and develop their business. The act of complaining indicates that customers still have expectations and are invested in the company's success. By addressing these grievances effectively, the business can not only resolve the issue at hand but also build customer trust and loyalty. Additionally, complaints provide valuable feedback, highlighting areas requiring attention and improvement. Ultimately, this quote advocates for a positive perspective towards complaints and viewing them as opportunities for growth.

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