The underlying principles of strategy are enduring, regardless of technology or the pace of change.

Summary

This quote suggests that the fundamental concepts and ideas in strategy remain constant and reliable over time, regardless of the advancements in technology or the rapidly changing world around us. It implies that while the methods and tools we use to execute strategy may evolve, the core principles that guide strategic thinking and decision-making remain timeless. This emphasizes the importance of understanding and applying these enduring principles in order to navigate and adapt to the ever-changing business landscape.

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