Quote by David Ogilvy

The advertisers who believe in the selling power of jingles have never had to sell anything.

The advertisers who believe in the selling power of jingles

Summary

This quote suggests that advertisers who rely on catchy jingles to promote their products or services may not truly understand the challenges and complexities of selling. It implies that if these advertisers had experience with actually selling something, they would recognize the limited effectiveness of jingles alone in convincing people to make purchases. Essentially, the quote questions the credibility and effectiveness of using jingles as a selling tactic.

Topics

Power

By David Ogilvy

Liked the quote? Share it with your friends.

Random Quotations

Reading a piece of poetry with no beat in front of 20 people

Reading a piece of poetry with no beat in front of 20 people is way more challenging than rocking for 10,000 people.

Poetry

There's a rebel lying deep in my soul.

There's a rebel lying deep in my soul.

Soul Lying Deep Rebel My Soul

Renown? I've already got more of it than those I respect, an

Renown? I've already got more of it than those I respect, and will never have as much as those for whom I feel contempt...

You have to have enough respect for other human beings to le

You have to have enough respect for other human beings to leave their lives alone. If you admire that life, build it for yourself. Don't just try to come in and take somebody else's life.

Elizabeth Edwards

Alone

In a few more days I'd anticipated telling Veronika that our

In a few more days I'd anticipated telling Veronika that our injections had cured her heart condition. But in light of her unscheduled departure form Villette my telling that particular lie will not be required. The majority of people who attempt suicide repeat that attempt until they succeed. I took a risk in lying to her about her condition, i decided to test the only remedy i have come to have any faith in: awareness of life. Until she finds out from some other doctor that she is perfectly healthy. She'll consider each day a miracle. Which in my view it is.

Inspirational Quotes

Youth has become a class.

Youth has become a class.

Men! The only animal in the world to fear.

Men! The only animal in the world to fear.

David Herbert Lawrence

Fear

When you look at other countries that are developing the cap

When you look at other countries that are developing the capabilities and the technology to deploy missiles of very significant destructive capability with nuclear, chemical, or biological warheads, then the MAD dogma makes even less sense.

Technology

I wrote a few children's books... Not on purpose.

I wrote a few children's books... Not on purpose.

It is not often that someone comes along who is a true frien

It is not often that someone comes along who is a true friend and a good writer.

Good

Never give a good politician time to pray.

Never give a good politician time to pray.

Politicians

I'd like now and into the future to play a bigger role not o

I'd like now and into the future to play a bigger role not only in Wisconsin and the Midwest, but nationally. I'd like to have an impact.