Quote by Arthur Erickson
The great dream merchant Disney was a success because make-believe was what everyone seemed to need in a spiritually empty land.
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Summary
This quote suggests that Disney's success can be attributed to the fact that people in a spiritually deprived society were in need of fantasy and imagination. Disney's ability to create make-believe worlds and stories allowed people to escape from their realities and find fulfillment in the wonders of their imaginations. In a land lacking spiritual richness, Disney fulfilled the role of a dream merchant, offering a refuge for people seeking an alternate reality in which they could find solace and enjoyment.