Quote by Mike Mills
People ask 'How does doing a film compare to doing an ad?' Well, when you're doing a commercial you don't have to sell tickets. You have a captured audience. Which is actually completely rare and great it gives you a lot of freedom. When you make a film, you have to do advertisements for the film.
Summary
This quote highlights the difference between making a film and doing an advertisement. In an advertisement, there is already a captured audience, meaning people are already watching it. This eliminates the need to sell tickets and offers a lot of creative freedom. On the other hand, when making a film, you have to promote and market it through advertisements to attract an audience and get them to buy tickets. This emphasizes the additional challenge of making a film successful, as advertising becomes a necessary component of the process.
Topics
Freedom
By Mike Mills
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