Quote by Donald Sadoway
People would like better batteries but they are wary of making investments. What is required is both a technology push and a market pull.
Summary
This quote suggests that while there is a desire for more advanced batteries, individuals and organizations are hesitant to invest in the necessary advancements. The quote emphasizes the importance of both technological progress and market demand to drive the development and adoption of better batteries. A technology push refers to the innovation and development of more efficient batteries, while a market pull signifies the consumer demand and willingness to purchase these improved batteries. Therefore, to mobilize the battery industry, it is essential to have a combination of technological advancements and market incentives.