Quote by Joseph Conrad, Preface to A Pers
You perceive the force of a word. He who wants to persuade should put his trust not in the right argument, but in the right word. The power of sound has always been greater than the power of sense. I donhttp://www.bartleby.com/237/8.html
Summary
This quote emphasizes the significance of choosing the right words in persuasion. It suggests that the effectiveness of an argument lies not solely in its logical merit, but in the power and impact of the chosen words. It highlights the notion that words have a forceful impact that can surpass the mere rationality of the argument, emphasizing the power of sound and its ability to evoke emotions and sway opinions. In essence, the quote underscores the importance of utilizing language strategically and understanding the persuasive potential of well-chosen words.