Quote by Benjamin Franklin

Would you persuade, speak of interest, not of reason.

Would you persuade, speak of interest, not of reason.

Summary

This quote suggests that when trying to convince someone of something, it is more effective to appeal to their personal interests rather than relying solely on logical reasoning. By highlighting how a particular idea or action will benefit the person in question, they are more likely to be swayed and convinced. This approach acknowledges that people are often more motivated by self-interest and seeks to utilize this understanding to effectively persuade them.

Topics

Persuasion

By Benjamin Franklin

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