Quote by W. Clement Stone
Sales are contingent upon the attitude of the salesman - not the attitude of the prospect.
Summary
This quote emphasizes that the success of a sale depends primarily on the attitude and approach of the salesperson, rather than the attitude or receptiveness of the potential buyer. It argues that a positive and determined attitude of the salesperson has a greater impact on closing a deal than the initial mindset of the customer. It highlights the importance of a salesperson's confidence, enthusiasm, and ability to build rapport and influence the prospect in order to effectively persuade and convert them into a customer.