Quote by Edward de Bono
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
Summary
This quote suggests that the majority of errors in our thought processes are a result of misperceiving situations or information. By altering our perception, we can also change our emotional responses, which in turn opens the door to generating fresh ideas. In other words, if we can correct the flawed way we see and interpret things, we can improve our thinking, emotions, and creativity.