Quote by Mark Mccormack
All things being equal, people will do business with a friend; all things being unequal, people will still do business with a friend.
Summary
This quote highlights the importance of relationships and trust in business interactions. In a scenario where all options and circumstances are the same, people prefer to do business with someone they have a friendly bond with. However, even in situations where there may be disparities or advantages in other options, the inclination to choose a friend remains strong. This suggests that personal connections and loyalty play a crucial role in business decisions and that relationships can sometimes outweigh other factors.