Summary
This quote suggests that in order to effectively communicate an idea or message, it is more impactful to personify or embody that idea in the form of a relatable individual. Instead of presenting abstract concepts, presenting them through the lens of a person makes them more engaging and easier to understand. By creating a tangible character to represent an idea, it becomes more relatable and memorable, enhancing the chances of successful communication.
Topics
Ideas
By Ralph Bunche