Elmo Roper Quotes

A collection of quotes by Elmo Roper.

Elmo Roper was a prominent American pollster and market researcher. Born on July 31, 1900, in Hebron, Nebraska, he played a pivotal role in shaping public opinion through his innovative polling techniques. Roper's work revolutionized the field of market research, making him one of the most influential figures in his industry. His groundbreaking methodologies, including telephone and mail surveys, laid the foundation for modern opinion polling. Elmo Roper's impact on political polling and consumer behavior analysis remains significant, and his contributions have had far-reaching implications in the field of public opinion research. He passed away on April 30, 1971.

There is an urgent need -- in fact a national survival need

There is an urgent need -- in fact a national survival need -- for invigorating intellectual life, for upgrading the general regard for intellectual excellence. The United States must experience an intellectual renaissance or it will experience defeat. The time cannot be far off -- if indeed it is not already here -- when the strength of a nation, measured in terms of any kind of world competition, will depend less on the number of its bombs than on the number of its learned men.

Elmo Roper

Power