Edward de Bono Quotes

A collection of quotes by Edward de Bono.

Edward de Bono is a renowned Maltese physician, psychologist, author, and inventor. He was born on May 19, 1933, in Malta. De Bono is widely regarded as the father of lateral thinking, a technique that focuses on solving problems through creative and unconventional thinking methods. His groundbreaking work on cognitive processes and thinking skills has had a profound impact on various fields, including education, business, and self-improvement.

De Bono has written over 60 books in areas such as thinking, creativity, and language. Some of his notable works include "Six Thinking Hats," "Lateral Thinking," and "Thinking Course." These books have been translated into numerous languages, making his concepts and theories accessible to a global audience.

In addition to his contributions as an author, de Bono is also an accomplished inventor. He has developed numerous thinking tools and techniques that help individuals and organizations enhance problem-solving skills and foster innovation.

Edward de Bono's ideas have had a profound impact on how people think and approach problem-solving. He continues to inspire millions worldwide through his books, lectures, and workshops. His immense contributions to the field of cognitive science have earned him international acclaim, making him one of the most influential thinkers of our time.

Studies have shown that 90% of error in thinking is due to e

Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.

Most executives, many scientists, and almost all business sc

Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.

Everyone has the right to doubt everything as often as he pl

Everyone has the right to doubt everything as often as he pleases and the duty to do it at least once. No way of looking at things is too sacred to be reconsidered. No way of doing things is beyond improvement.

Inspirational Real Life

In the future, instead of striving to be right at a high cos

In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.

There is no doubt that creativity is the most important huma

There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.

Creativity Inspirational

Logic will never change emotion or perception.

Logic will never change emotion or perception.

Removing the faults in a stage-coach may produce a perfect s

Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.

In a sense, words are encyclopedias of ignorance because the

In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better.

The purpose of science is not to analyze or describe but to

The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.

Unhappiness is best defined as the difference between our ta

Unhappiness is best defined as the difference between our talents and our expectations.

If you never change your mind, why have one?

If you never change your mind, why have one?

Creativity involves breaking out of established patterns in

Creativity involves breaking out of established patterns in order to look at things in a different way.

If I could explain it to the average person, I wouldn't have

If I could explain it to the average person, I wouldn't have been worth the Nobel Prize.

Richard Feynman

Creativity is a great motivator because it makes people inte

Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting.

Argument is meant to reveal the truth, not to create it.

Argument is meant to reveal the truth, not to create it.

It has always surprised me how little attention philosophers

It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.

People should realize we're jerks just like them.

People should realize we're jerks just like them.

Humor is by far the most significant activity of the human b

Humor is by far the most significant activity of the human brain.

I must say, I don't feel very qualified to be a pop star. I

I must say, I don't feel very qualified to be a pop star. I feel very awkward at times in the role.

Some people drift along like a cork on a river, feeling that

Some people drift along like a cork on a river, feeling that they cannot do anything except drift, moment to moment. This is an attitude of mind. Everyone can be constructive even in tiny ways.