Integrate purpose into your for-profit business model through a long term commitment to a cause that is aligned with your core values and those of your community.

Summary

This quote suggests that businesses should not solely focus on maximizing profits but also incorporate a sense of purpose into their business model. By making a long-term commitment to a cause that aligns with their core values and the values of their community, businesses can demonstrate their commitment to making a positive impact. This approach acknowledges the importance of social responsibility and emphasizes the need for businesses to consider how they can contribute to the greater good. By integrating purpose into their model, businesses can not only drive profits but also create a meaningful and sustainable impact in society.

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