How much do you as a consumer value a positive experience with a brand or its customer service department? How willing are you to share that with your friends? How inclined are you to let that person know that you're interaction with them was positive?
But to be perfectly frank, this childish idea that the author of a novel has some special insight into the characters in the novel...it's ridiculous. That novel was composed of scratches on a page, dear. The characters inhabiting it have no life outside of those scratches. What happened to them? They all ceased to exist the moment the novel ended.
We should live, my Lesbia, and loveAnd value all the talk of stricterOld men at a single penny.Suns can set and rise again;For us, once our brief light has set,There's one unending night for sleeping.Give me a thousand kisses, then a hundred,Then another thousand, then a second hundred,Then still another thousand, then a hundred;Then, when we've made many thousands,We'll muddle them so as not to knowOr lest some villain overlook usKnowing the total of our kisses.(Translated by Guy Lee)