There are only two ways to get a new customer: 1. solicit a new customer any way you can. 2. Take good care of your present customers, so they don't become someone else's new customers.

Summary

This quote emphasizes the importance of customer retention in business. It suggests that there are two approaches to acquiring new customers - finding ways to attract new ones or focusing on retaining existing ones. The first idea implies actively seeking new customers through various marketing and sales strategies. The second idea emphasizes the significance of providing excellent customer service and ensuring customer satisfaction to prevent them from switching to competitors. In essence, the quote underscores the value of customer loyalty and the need to prioritize building strong relationships with existing customers to sustain and grow a successful business.

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