Quote by Alfred Hitchcock
In the old days villains had moustaches and kicked the dog. Audiences are smarter today. They don't want their villain to be thrown at them with green limelight on his face. They want an ordinary human being with failings.
Summary
This quote suggests that audience preferences in entertainment have evolved over time. In the past, villains were often depicted as one-dimensional characters with obvious physical features and cruel actions, such as kicking a dog. However, modern audiences are portrayed as more discerning and desire more nuanced and relatable villains. They prefer villains who resemble ordinary humans with their own flaws and complexities, rather than being caricatured with exaggerated traits in an obvious manner. This reflects a changing perception of villainy and a desire for more morally grey and realistic characters in storytelling.