Quote by Frank Luntz
The way you communicate an idea is different than the way you communicate a product.
Summary
This quote suggests that the manner in which we present or convey information or ideas may vary depending on the context. When discussing or sharing an idea, one might focus on clarity, persuasiveness, and the emotional impact of their message to engage and inspire others. On the other hand, when communicating a product, providing practical details, highlighting features, benefits, and emphasizing its value for potential consumers might be key. Recognizing that different communication approaches are necessary depending on the content being conveyed is crucial for effective messaging and effective audience engagement.
Topics
Communication
By Frank Luntz
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