Our theory is, if you need the user to tell you what you're selling, then you don't know what you're selling, and it's probably not going to be a good experience.
There is no telling what is going to happen in the music business in the next few years, hours, minutes, seconds. Giving artists the chance to produce and distribute their own material is great, very empowering. The technological changes that are happening so rapidly now, amongst all the opinions, are in truth, only two things, inevitable and unstoppable.
We all run on two clocks. One is the outside clock, which ticks away our decades and brings us ceaselessly to the dry season. The other is the inside clock, where you are your own timekeeper and determine your own chronology, your own internal weather and your own rate of living. Sometimes the inner clock runs itself out long before the outer one, and you see a dead man going through the motions of living.